Vacant is best known for pioneering pop-up retail. We have received press on MTV, Financial Times, Vogue, Entrepeneur, CNN Money, Chicago Tribune, Fox 5, Brutus, Figaro, NY Times, WWD, Travel & Leisure, I.D Magazine, Elle, etc. We provide turnkey solutions for brands that require pop-up applications and brand marketing, as well as interactive technology development, projection mapping, staffing and acquirement of globally targeted prime real estate. Through our partners we provide real estate and legal assistance, permits, viral marketing, social media campaigns, guerrilla marketing and build awareness to a product or brand.
For the launch of Tempest, the new album from Bob Dylan, Sony Music approached us to provide a turnkey pop-up store in New York and Los Angeles to simultaneously release the album and special limited editions.
K-Swiss requested a space on one of Santa Monica's prime shopping locations, Third Street Promenade. Due to a lack of vacancies, we moved a tenant from a 1800 square foot space close to the Apple Store for a month long popup shop. Very successful location and highly visible for the brand.Continue Reading
Our newest concept for retail, planeshop™, a rotating or flexible concept for airports, landed at Glasgow Airport in the UK with WeSC as one of the brands participating. Passengers get to experience a new brand every time they visit the airport. The concept is featured in Springwise, Easyjet Traveller magazine, Conde Nast Jaunted, Leo Burnett Blog, Holiday Matinee etc..Continue Reading
Woolite and Havas Impact approached us to team up on their pop-up concept for New York City during fashion week. Real estate guidance, location scouting, billboard printing and contract assistance, property management and permits.
The launch of the 50th Anniversary digital stereo 180 gram vinyl release of the Beatles albums. We developed and produced a concept for the launch featuring the same London Routemaster bus the Beatles used in the 60's. NYC, Los Angeles and London launches with a pop-up shop on board the bus featuring limited edition products.
Concepted and designed a 40 foot tower with 'sneaker angels' who fly through the air to pickup your kicks in Shanghai, while you enjoy a glass of select Merlot wine from below, while browsing the collection of sneakers from an iPad.
Our latest concept, sHop™ providing a facelift for the hospital retail industry. With the pulse on all things hospital related, launching in Feb 2013 at the Marriot Hotel, Newport Beach, CA.
7 days from start to finish to setup a pop-up store in midtown NYC for a Hurricane Sandy benefit store. From design to the implementation of temporary walls, pedestal build, counter build, setup, staffing, pos, installation and launch.